CEO Shane Foss on the Urgency of Benefits for Gig Workers
In recent years, the gig economy has surged, offering workers unparalleled flexibility and autonomy. As the CEO of Hooray Health, a company committed to improving care accessibility, I’ve closely observed this trend and its implications for the workforce. The findings of a recent report by Jitjatjo shed light on the motivations driving individuals to embrace gig work and underscore the pressing need for affordable benefits in this evolving landscape.
Millennials & Gen Z On Gig Work
Millennials and Gen Z view gig work as integral to the future economy, embracing its flexibility and entrepreneurial opportunities unlike any generation before them. These workers are not just participating in the gig economy; they are redefining it, shaping a new cultural norm around freelance and contract work that prioritizes work-life balance, autonomy, and the ability to pursue multiple passions.
- The gig economy has experienced a significant surge, with the number of gig workers tripling from 2017 to 2021.
- Flexibility remains the primary draw for gig employment, with 63% citing it as the main motivation.
Lack of Benefits Create a Hurdle
However, while the gig economy thrives on flexibility, it faces a critical obstacle: the absence of benefits.
- A staggering 74% advocate for equal benefits and protections akin to those enjoyed by traditional employees.
- Many are willing to forgo full-time employment in favor of gig work if comprehensive benefits were provided.
- Offering benefits significantly improves retention.
Addressing the Disparity
At Hooray Health, we recognize the urgency of addressing the lack of meaningful benefits. As the gig economy continues to flourish, it’s imperative that we prioritize the well-being of gig workers by extending essential benefits and protections. Moreover, investing in the health and financial security of gig workers yields long-term dividends for both employers and society at large.
- Affordable healthcare access encourages preventive care, reducing overall healthcare costs.
- Providing benefits fosters loyalty and engagement, leading to higher retention rates and enhanced productivity.
As we navigate the shifting dynamics of the gig economy, it’s important to adopt a holistic approach that prioritizes workers’ well-being.
- Reimagining the gig economy as a platform that values and supports its workforce is crucial.
- Creating a more resilient and inclusive economy requires championing the rights and dignity of gig workers.
We’re Here to Answer Your Questions
At Hooray Health, we remain committed to advocating for the support gig workers need to thrive in an ever-changing world. Our team is available to help you create customized solutions that meet your group’s needs. If you need support in providing a better care experience, please reach out to sales@hoorayhealth.com.
Be well,

Shane Foss
CEO of Hooray Health
Source: https://www.benefitspro.com/2024/04/23/can-the-gig-economy-boom-without-benefits/